As our Ultium platform underpins GM’s upcoming EV hardware, the customer experience commitment for our EVs is underpinned by our new digital unification platform.
The platform will help simplify the entire process—from shopping and purchase to charging and overall ownership—with new levels of transparency, speed and convenience.
The digital platform consolidates many different customer experiences into one unified platform. A single ID manages payments, parts, loyalty programs, subscription services and more. Whether customers choose to shop and buy online, visit the showroom, or a blend of both, it will optimize those experiences. We have also rapidly enhanced existing online tools like Shop-Click-Drive.
Beyond the shopping process, we're building an entire ecosystem consisting of EV education, onboarding and ownership initiatives designed to drive further adoption. Dealers will benefit from education activities that GM is offering directly to the consumer, like one-on-one interactions with GM EV experts.
We're also expanding remote personalization, real-time vehicle notifications and alert features. In addition to a redesigned mobile app, we will continue expanding our over-the-air update capabilities. Our OnStar and connected vehicle expertise, combined with our Vehicle Intelligence Platform will allow customers to enhance their vehicle experience over time, through services, one-time purchases and downloadable vehicle upgrades.
Rideshare drivers understand the importance of widely available refueling or charging stations. Ridesharing company Uber plans to have every car on its electric platform by 2040 and will invest $800 million through 2025 to help its drivers make the transition to EVs. As part of this initiative, GM and Uber are teaming up to offer current eligible drivers the same discount that GM offers employees on the purchase of a new 2021 Chevrolet Bolt EV. U.S. drivers will also have access to 20% below MSRP on Bolt EV accessories, including at-home charging equipment.
Growing the EV Market and Charging Infrastructure
Accelerating a zero-emissions future requires additional EV charging infrastructure to make charging plentiful and accessible and drive broad acceptance of EVs. For the past decade, GM has been driving partnerships and collaborative efforts across a vast network of stakeholders to help stimulate the EV market. We also are advocating for federal, state and local infrastructure policies that support EV deployment. At GM we are working to make charging easy, fast and convenient—so that customers have confidence that they can charge whenever and wherever they want. We’re wrapping customers in an EV ecosystem and building access to charging where customers need it—at home, at work and on-the-go.
GM has developed a wide range of tools to help more than 200,000 Chevrolet Volt and Bolt EV customers, as well as future customers, find fast, affordable and convenient charging solutions. For EV customers who charge at home, GM has partnered with Qmerit to provide easy access to accredited electricians who can install 240-volt home charging in their area. Additionally, GM will cover standard installation of Level 2 charging capability for eligible customers who purchase or lease a 2022 Bolt EUV or Bolt EV, helping even more people experience how easy it is to live electric. We are making charging more convenient with a new Dual Level Charge Cord, which, for many customers, will eliminate the need to purchase a separate charger for their home. The cord has a changeable plug that allows the customer to plug into a standard 120-volt, three-prong outlet for Level 1 charging and a 240-volt outlet for Level 2 charging up to 7.2 kilowatts. The new Dual Level Charge Cord is standard with the 2022 Chevrolet Bolt EUV and is available for 2022 Bolt EV.
GM plans to sell a comprehensive set of universal charging infrastructure products to provide convenient one-stop shopping. Leveraging the existing connectivity of our EVs, we will develop energy management tools to help the customer charge when energy is expected to be at the lowest cost and optimized with the electric grid to ensure our EVs are increasingly fueled by renewable energy sources. To capitalize on the exciting opportunity for EVs in the fleet and commercial world, we'll work to enable a full suite of charging solutions, fleet management software and energy management tools. We are also preparing a comprehensive EV fleet strategy to make even deeper inroads with commercial customers.
GM's Energy Assist feature provides Chevrolet EV owners with tools to help integrate public charging into their schedules while they’re on the go—whether they are traveling near home or on a cross-country road trip. Energy Assist, available to customers through the myChevrolet app, enables Chevrolet Bolt EV owners to plan and manage their routes more effectively, locate available charging stations along their route and in the area, monitor their route, and receive real-time alerts if their range projections change dramatically. Recent enhancements to the feature include dynamic data integration, start-to-charge payment and expanded access to more than 40,000 charging station locations in North America.
The workplace is a primary charging source for many EV drivers. Drivers are six times more likely to drive an EV when charging capabilities are provided at their workplace, according to the Department of Energy. We are committed to making our own facilities and campuses as EV-accessible as possible. To this end, we are adding 3,500 new charging connectors throughout our U.S. and Canadian facilities. This will triple the number of charging stations that GM currently provides. We are prioritizing charging installation sites based on employee need and are working with charging infrastructure companies to begin installation of charging stations. GM employees and visitors will have access to Level 2 charging, ideal for efficiently charging EVs throughout a workday. On a Level 2 charger, the current Chevrolet Bolt EV can add approximately 25 miles of range per hour of charging.
GM is also exploring opportunities related to vehicle-grid integration. EVs can be an asset to the electric grid if they are charged at the right times and/or offer services when the grid needs them. For example, managed charging programs allow GM to delay EV charging if there is too much load on the electrical grid or to initiate charging when there is available renewable energy. GM can provide these grid services while still ensuring the customer is charged and ready to go when the vehicle is needed. Leveraging the bi-directional flow of electrons to and from the battery could also enable solutions such as vehicle-to-home, where a vehicle could send power back to the house. These smart uses of EVs and charging can be beneficial for grid operators, utilities and consumers, making the grid more efficient, cleaner and ultimately more affordable.
Meeting mass market EV charging needs will require expansive public investment and supportive policies in addition to the private-sector efforts of automakers, utilities and charging providers. GM has been leveraging its voice and robust partnerships with a variety of NGOs to craft and advocate for policy recommendations at the federal, state and local levels to accelerate charging infrastructure deployment. Our recommendations include a suite of transformative federal funding programs and common-sense regulatory reforms, from updating building codes to support construction of EV-ready homes and businesses, to lifting the prohibition on operating EV charging stations at interstate highway rest areas.