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Keeping
People Safe

Opportunities

  • Introducing Periscope, GM’s new safety brand where advocacy, research and technology come together to help create a safer world for all
  • Broadening our internal view of safety to include other aspects of well-being, including physical health, mental health and inclusion
  • Applying workplace best practices and educating GM leaders and team members on the power they have to affect safety outcomes by modeling safe behaviors and business practices

Challenges

  • Addressing driving behaviors that are often beyond our control, such as driver distraction and impairment
  • Educating consumers on the benefits of advanced safety technology options to drive greater adoption
  • Continuing to cultivate and engage a global workforce who make vehicle and personal safety their top priority