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Help Us Maximize Our Impact

Join GM in Making a Difference

What's ahead? The opportunity to making positive and meaningful change in our world. But we can’t do it alone. Here are ways you can help us increase our impact.

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Community At-A-Glance

Community Impact

Serving and improving the communities in which we live and work

  • Announced $7.8 billion in capital investments around the world during 2015 that will support automotive jobs and enhance local economic development.
  • Spearheaded the formation of In Charge for the Next Generation to address the problem of youth unemployment in Europe.
  • Supported dozens of educational programs and partnerships around the world to address the strategic business concern gaps in STEM education; two programs alone, A World in Motion and FIRST® Robotics Competitions, impacted more than 35,000 students.
  • Surpassed the 50,000 mark in our global tree-planting initiative.
  • Partnered with the National Wildlife Federation and the Federation of Environmental Education network to drive hands-on environmental education in schools.
  • Secured wildlife habitat certifications or equivalent for half of our manufacturing sites, putting us halfway to our 2020 goal.
  • Establish accurate and meaningful metrics to measure our community impact on a global scale.
  • Create a global community relations strategy that can be leveraged around the world to meet local needs.
  • Continue to engage, empower and recognize our employees for their efforts to help our global communities.
  • Measuring our impact across hundreds of local community projects and initiatives executed annually.
  • Finding more ways to address STEM education initiatives at the kindergarten through grade 12 level.
  • Scaling our STEM and other education initiatives on a global basis in a more coordinated and collaborative manner.

Approach

The long-term success of our company and that of the communities where we operate are interdependent.

GM and the communities where we operate share many of the same natural resources, depend on a local workforce of talented individuals, and look to attract new talent to the area. Our business viability has both direct and indirect impacts on local economic vitality in the form of providing jobs and contributing to the local tax base.

For all these reasons and more, one of our corporate purposes is to serve and improve the communities in which we live and work. While it is often difficult to define the business case for community engagement, and equally difficult to quantify its social impact, we know we do well by doing good. This is why we work to ensure that community programs are embedded in our decision-making and business processes around the world.

GM will invest $877 million to build an 883,000-square-foot body shop at Flint Assembly.

Economic Impact

A textbook example of how our business translates into local economic investment can be found in Flint, Michigan, the site of our oldest assembly plant in North America. We employ nearly 7,000 people in the Flint area, where our operations also include a metal center, an engine operations center, our North American Tooling Center, the headquarters of our Customer Care and Aftersales and a related processing center. This employment base infused $677 million in wages into the local Flint economy in 2014.

During 2015, we announced plans to invest $877 million to build a new body shop for the assembly plant, locating it closer to the Flint Metal Center, which supplies sheet metal and other parts used in the Chevrolet and GMC full-size pick-up trucks that are produced by the assembly plant. The investment will also cover improvements to the general assembly area inside Flint Assembly, as well as retooling and the installation of new equipment at the plant. Since 2011, GM has announced investments topping $1.8 billion for Flint Assembly alone and more than $2.5 billion in the greater Flint area. These investments have improved the competitiveness and quality of the products manufactured in the area, retained manufacturing jobs and created hundreds of construction jobs and other economic boosts for the community.

Our business investments have been accompanied by thousands of dollars of support for community initiatives over the years. Last year, the GM Foundation made community grants of $130,000 to 11 organizations, including the United Way of Genesee County, the Food Bank of Eastern Michigan and the Boys and Girls Club of Greater Flint.

Additionally, GM and the GM Foundation made a $4 million contribution in 2015 to Kettering University in Flint, formerly known as General Motors Institute. GM’s $2 million investment has converted an existing campus laboratory into an advanced powertrain research center, while the GM Foundation’s $2 million contribution is transforming a 19-acre campus parcel into a proving ground facility and community outdoor laboratory space.

Though we strive to have a positive impact where we do business, the cyclical nature of the automotive industry can impact a community in the opposite manner. When business downsizing or plant closures are necessary, we work diligently with local governments and other entities to minimize economic and social disruption. Bochum, Germany, for example, was the site of a major Opel manufacturing facility for six decades. When the plant closed at the end of 2014, we worked closely with key stakeholders, in particular labor and local government officials, to help mitigate the disruption to the community.

Our actions in Bocham were centered around three areas:

  • Focusing on the long-term economic viability of the region, including site redevelopment and technology innovation, to attract new business to the city. These efforts resulted in the creation of “Bochum Perspective 2022,” a local, nonprofit development agency that engages local leaders and innovators in new concepts for economic development.
  • Investing 60 million euros in the region to ensure the continued operation of a warehouse with 700 employees; the warehouse ensures a continued Opel presence in the area.
  • Assisting approximately 3,000 plant employees with retraining and transition to new career opportunities, including arranging screenings and interviews with other automotive companies in the region.

Similarly, in Australia, where engineering operations are downsizing and vehicle manufacturing will be discontinued by the end of 2017, we are contributing AUD15 million to a reskilling and training program to assist staff leaving Holden. We also have established transition centers at each of Holden’s sites to offer a suite of support services, training and ongoing career guidance for departing employees.

A GM Flint Assembly employee attaches the grille to the front of a GMC Sierra 2500 HD truck.

GM Flint Assembly workers react as GM Vice President North America Manufacturing and Labor Cathy Clegg announces GM plans to invest $877 million at Flint Assembly.

With more teens dying in motor vehicle crashes than from any other cause, a new Safe Kids Worldwide report, funded by the GM Foundation, identifies strategies to drive down this statistic and emphasize the importance of buckling up every ride, every time.

Community Safety

GM is committed to helping create safer environments in our communities, as well as in our products and operations.

Programs that increase awareness of safe practices and encourage responsible driving are a natural and strategic fit for GM in markets around the world.

A 19-year partnership with Safe Kids Worldwide is one of our most important community safety outreach initiatives. In total, GM, the GM Foundation, Chevrolet and OnStar have provided nearly $72 million to Safe Kids to help educate parents and caregivers on the importance of passenger safety. Over the course of this partnership, the Safe Kids Buckle Up program has reached more than 28 million families. With the support of the GM Foundation, Safe Kids-certified child passenger safety technicians have inspected more than 1.8 million child safety seats for proper fit and installation, and more than 650,000 car seats have been donated to families in need.

This partnership has been extended to China, our largest automotive market, with the launch of the Safe Kids Safe Ride. The program includes classes on the use of child safety seats, safe driving habits, promotional programs and interactive activities related to increasing children’s road safety knowledge. After a successful launch in 2014, the Safe Kids program is increasing its outreach through a training program that is targeting 1,000 kindergarten teachers in seven cities, as well as recruiting GM employees and other volunteers to reach children in schools. These efforts benefited more than 15,000 children during 2015. GM Korea also partners with the Safe Kids organization through a campaign to prevent childhood injuries that may occur as a result of vehicle blind spots.

In other parts of the world, our safe community initiatives are aimed at educating children and youth about road safety. In Argentina, we work in partnership with the Junior Achievement Foundation on a volunteer program to generate awareness of road safety issues for beginning drivers, while in Canada, we provide funds to teach road safety – ranging from bike riding to street crossing – to local children.

GM employees volunteer to teach child safety.

Employee volunteers from GM China help educate children and their parents at the launch ceremony of the Safe Kids Safe Ride program.

Members of the GM de Mexico FIRST® Robotics Competition team Panteras.

STEM Education

Driven largely by a sea change in technological innovation, the automotive industry is changing at a rapid pace.

It is critical that education – in particular science, technology, engineering and math (STEM) – keep pace with these changes so that new generations of talent are prepared to seamlessly take their place in the industry. Today, we are concerned about the talent gap – both in the number of students and student proficiency – that exists in STEM-related fields. This gap is the result of too few students, both at the K-12 grade and college levels, interested in pursuing STEM-related degrees, as well as a relatively high dropout rate for those who do choose a STEM path. We also are concerned about how well training programs adequately prepare students to successfully fill entry-level engineering positions today.

Given the strategic importance of STEM education to the long-term sustainability of our business, GM and our employees are involved in hundreds of STEM education initiatives around the world annually. This involvement ranges from monetary support for activities such as curriculum development, academic competitions, scholarships and internships to hands-on volunteer activities by GM employees, such as serving as mentors.

One of our most strategic areas of support is Partners for the Advancement of Collaborative Engineering Education (PACE). We were a founding partner of PACE in the mid-1990s, when we discovered that students entering the workforce had not learned new skills, such as Product Lifecycle Management used in the automotive and other product development industries or enterprise-level engineering design software tools, as part of their secondary education. As a result, it often took more than 14 months of training to bring new hires up to a sufficient level of productivity.

PACE was founded to address these gaps by bringing advanced computer-aided design and engineering tools into universities around the globe. The goal is to give the next generation of automotive engineers and designers a head start on using digital tools and to help schools produce graduates with real-world expertise in design, engineering and manufacturing. When we recruit engineers and designers from PACE universities – we’ve hired more than 1,300 graduates around the world – we find that these recruits can make real contributions from day one on the job.

Today PACE supports all disciplines in design and engineering, including creative design, product engineering, simulation, managed development environment, manufacturing engineering operations and powertrain engineering. GM partners with 25 other leading high-tech companies to bring PACE to 65 academic institutions in 12 countries. Together this partnership forms a state-of-the-art infrastructure that is helping to shape top talent into the automotive design, engineering and manufacturing teams of the future.

Xu Yudong, a body structure engineer at GM’s Pan Asia Technical Automotive Center (PATAC) automotive engineering and design joint venture with SAIC in Shanghai, has benefited from the PACE program since he was a student at Shanghai’s Tongji University.

Our Detroit-Hamtramck Assembly Plant partnered with a local nonprofit to turn byproducts from our facilities into art rather than having them go to a recycling facility.

Successfully addressing the STEM gap involves addressing the entire STEM pipeline – from early childhood through college and career readiness. We’re helping to nurture the K-8 part of that pipeline as a founding partner of A World in Motion (AWIM) in the U.S, a teacher-administered, industry volunteer­–assisted program that brings STEM education to life in the classroom. Today, more than 1,700 GM volunteers work in 967 classrooms across eight states to impact approximately 23,000 students. Volunteer projects range from serving as classroom mentors and role models, to coaching teams in AWIM competitions, to providing tours in GM facilities, to assisting with instruction and even producing videos that explain concepts such as mass and momentum.

GM support of K-12 STEM education in the U.S. also includes a nearly $1 million, three-year grant for educator training to Project Lead the Way, the nation’s leading nonprofit provider of STEM curricula for middle and high schools throughout the United Sates. Unlike traditional math and science courses, Project Lead the Way’s engineering and biomedical sciences curricula bring together the application of math and science principles in a real-world context, helping students develop strong critical thinking and problem-solving skills that will help prepare them for college and careers.

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